Living Etc Magazine, November 2016, “1 FEEL THE PEEL” article (Words Jo Leevers, Picture research  Nicola Rowe), page 175:

There’s  a certain insouciance that comes with a bathing space that celebrates perfectly imperfect plasterwork. It’s a weathered worn look that says, ‘This old riad? Had it for years, darling…’ Hotels that work the peeled-back, palazzo-look include G-Rough in Rome and London’s Rough Luxe. The Trick – as all hip hotels know- is to add elements that contrast  dramatically with the rough, be it slick contemporary artwork, poised Gio Ponti chairs or shiny brass work Just don’t leave an uninitiated builder alone in the house – he’ll have those rough walls skimmed up in no time.

Project details: Actor Lupita Nyong’o once soaked in this bath amid a sea of rosebuds for Vogue. It’s at El Fenn, Morocco, and is made from Tadelakt… But Tadelakt London can create walls, £125 per sq m, and a bath like this for approx £2 000.